setup.exe /Q /IACCEPTSQLSERVERLICENSETERMS /ACTION=install
/PID=748RB-X4T6B-MRM7V-RTVFF-CHC8H
/FEATURES=SQL,AS,RS,IS,Tools /INSTANCENAME=MSSQLSERVER
/SQLSVCACCOUNT="TEST\sql" /SQLSVCPASSWORD="P@ssw0rd"
/SQLSYSADMINACCOUNTS="TEST\sql" /AGTSVCACCOUNT="TEST\sql"
/AGTSVCPASSWORD="P@ssw0rd" /ASSVCACCOUNT="TEST\sql"
/ASSVCPASSWORD="P@ssw0rd" /RSSVCACCOUNT="TEST\sql"
/RSSVCPASSWORD="P@ssw0rd" /ISSVCAccount="TEST\sql"
/ISSVCPASSWORD="P@ssw0rd" /ASSYSADMINACCOUNTS="TEST\sql"
原文：http://www.cnblogs.com/Frankhu/p/4418853.html